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  • To treat our customers like business partners, not sales transactions.

  • To provide the best and most economical repair and training services.

  • To provide the best available products to our customer base.

  • We are constantly evaluating new products in the marketplace, so our customers can depend on us to provide them with the very best choices.

  • We only sell products that we can fully service and repair. This policy helps eliminate equipment downtime, therefore dramatically reducing cost of ownership for our customers.

  • To create value and make a difference for our customers.

  • Our customer always comes first.

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Our strategy is to treat each customer as a business partner not a sales transaction. Our vision encompasses combining our quality technical repair services with our various selling segments, and when necessary providing loaner equipment and offering FREE professional training and support with each sale. Our goal is to bring real cost savings and value to our customers via new equipment purchases, economical repair services (no evaluation fees), reducing overall cost of ownership and providing our customers with real-time value.

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We are committed to providing the highest quality standards in the industry, a commitment to quality that has been recognized time and time again by both our repair and sales clients. Our well-trained, well-supervised, highly motivated staff, our ability to provide quick turnaround, our state-of-the-art technology and stringent quality control procedures continue to set Tracer Electronics apart from other service repair centers and distributors. We will not offer our customers new products that do not meet our own high quality standards.

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To continue our growth over the next several years and beyond, we must look ahead and understand the trends and forces that will shape our business in the future economy and move swiftly to prepare for what's to come. Simply put we must get ready for tomorrow today. That is what our "Vision" is all about. It creates a long-term destination for our business model and customer expectations. It creates real costs savings for our business partners. It provides a clear path to where we want to go and how we get there.

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We offer 60+ years of combined experience with repairs of Pipe and Cable Locators, Metal Detectors, Water Leak Detectors, Cable Fault Locators, Pipe Inspection Video Camera Systems, Ferromagnetic Locators, Fusing Irons, and other instruments vital to the underground utility industry.

We also offer 50+ years of combined experienced selling to utility based industries. We know what our customers needs are, and we understand just how important excellence in service & support can be for their daily success, and we are committed to bringing excellence each time we have an opportunity to work for our customer.

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At Tracer Electronics we promise to only offer our customers the very best products with the best value. Simply put, we only offer the products that can meet our own stringent quality and high service standards and must be affordable and priced fair in the market place. If a product can not be serviced by our state-of-the-art service center or provide real costs savings and value to our customers, we will not sell it.

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In this new economic era many companies have downsized and reduced customer services, raising prices, cut back with on-site visits, and free product training. Our business model fills the void vacated by today’s manufacturers and provides our customers with industry leading sales, service, support and free training.

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About Us
Tracer Electronics LLC is a professional sales, repair, and training provider for the underground utility protection industry. Tracer endorses only the best pipe and cable locating and water leak detection equipment available in the market place today. We are authorized distributors for several major brands of professional locating equipment, water leak detection equipment and video pipe inspection equipment. Tracer also operates one of the largest locator repair and calibration centers in the Americas.
Our Mission Statement